“The most effective marketing copy isn’t marketing copy at all—it’s storytelling. What stories do you want to tell? What stories do you want people to remember about your community? That’s the sort of stuff I love helping clients with.”
After a previous life in broadcast radio, Robyn hung up her headphones in 2002 to pursue her first love: writing. Today, Robyn is a marketing copywriter by day and fiction writer by night.
Fun fact: As she was getting her freelance copywriting business off the ground, she worked part time in a local nursing home’s activities department (she did lots of manicures, held rosary “round circles,” and played many a bingo game).
She eventually left the position, but she was so charmed by the seniors, she continued on as a volunteer for a couple years. Now, Robyn regularly calls on this experience when creating authentic copy for Senior Living SMART and its clients.
When she’s not writing (HA!), you can find Robyn reading, watching Netflix, doing yoga, kayaking, and googling interesting ways to kill people (all in the name of research for her thrillers, of course!).
Coffee, popcorn, all things Italian
I jumped out of an airplane when I was 18. Yes, on purpose.
“And the day came when the risk to remain tight in a bud was more painful than the risk it took to blossom.” ~ Anais Nin
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