The Evolution of Senior Living Websites

Historically speaking, senior living communities haven’t always been early adopters of technology or new methods of marketing. “It’s not necessary for our audience,” many would claim. While this reasoning might have been acceptable in the aughts and even the early teens, it’s no longer a sound rationale today.

Why? Simple.

Over the years, older adults have consistently proven that they are technologically savvy and that they enjoy engaging with brands online.

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