SMARTbrand is a budget-friendly, self-serve online platform that provides ready-made advertising and marketing content for the senior living industry. The tool has many customizable products—email banners, Facebook posts, direct mail campaigns, signage, sales tools, and training resources. Plus, we’re always adding new items.

The Basic subscription provides limited access to SMARTbrand with the ability to personalize postcards and flyers with community logos, colors, and custom copy and images. Pro subscribers gain full access to the marketing suite. Items include flyers, postcards, social posts, email banners, stationery, signage, sales tools, and trainings. The Basic subscription is free, while the Pro subscription costs $59.95 per month. See the differences between Basic and Pro.

Depending on your senior living community’s marketing goals and budget, you’ll find value in either Basic or Pro. Basic gives you the starting materials you need to be successful in marketing your senior living community. This is the perfect package for equipping your sales and marketing staff with the materials they need. On the other hand, Pro allows you to delve deeper into branding your senior living community. Executive directors and corporate branding leadership will find SMARTbrand Pro the most helpful in reaching their marketing goals. And SMARTbrand+ is another option as well.

You can choose either a monthly or annual payment schedule for SMARTbrand Pro. The monthly subscription renews every month, and the annual subscription period is set at a minimum of 12 months upon sign-up. Your monthly subscription renews on the same day each month, and an annual subscription renews a year from your anniversary date unless you decide to cancel/suspend your subscription when logged into My Account.

SMARTbrand+ is another option as well.