A panel of senior living marketing professionals will share strategies and tactics for lead generation, nurturing and conversions given current restrictions regarding tours, events and community visits.
A panel of senior living marketing professionals will share strategies and tactics for lead generation, nurturing and conversions given current restrictions regarding tours, events and community visits.
We’ve gathered industry experts for this FREE senior living marketing webinar to give you the tools to effectively manage the COVID-19 pandemic in your senior living community. From resident and staff health, effective procedures for cleaning and disinfecting to managing crisis communication.
Here’s what you’ll learn:
With Inbound Marketing, your goal is to attract new prospects to your company, engage with them, and create opportunities to see if there is a match between your company and the individual. It’s an opportunity to establish a dialogue with passive and active job seekers, create a unique candidate experience, and build relationships with top talent.
Here’s what you’ll learn:
Already working on your Q1 marketing plans? Join your fellow senior living sales and marketing professionals for this 45- minute webinar where you’ll learn helpful tips to get your promo plans in place for 2019.
The takeaways from this webinar will help you better structure your goals, strategies, tactics and actions to drive more move-ins more effectively. We’ll also answer some of your questions.
In 2017, LeadingResponse marketed to, and surveyed, more than 250,000 prospective residents, their adult children and caregivers to gain insights, and generate new move-ins for their senior living community clients. During this hot topic webinar, you’ll learn more about the amazing data and results that were born out of this initiative and how to use that information to dramatically improve your occupancy.
What You Will Learn:
Marketing, sales and operations have a blind spot into the offline customer journey once a call lands with the sales channel. Learn ways to deliver a consistent, branded customer experience to improve revenue performance.
You’ll learn:
You’ve done all the research and decided on your new CRM. That was the easy part. The next step – CRM Adoption – is critical in getting the most value out of your CRM. How do you get user buy-in and engagement in embracing a new CRM? How do you create a culture of inclusion, in the selection and implementation process? And most importantly, how do you engage users during training and leverage the tools after implementation?
In this recorded webinar, you’ll learn:
Kristin Hambleton is the Vice President of Business Development for Continuum CRM. She began her career in senior living in 2010 as the Director of Sales for a multi-site CCRC. Her strengths in leveraging the CRM data for strategic planning, coaching her team to success, and improving processes within the organization led her to her current role. Kristin’s passion is assisting other marketing & sales teams in becoming more effective in their role using their CRM.
In this information-packed presentation, you’ll learn how to develop immediate move-ins and create a pipeline of exclusive, qualified leads. Reduce reliance on third-party lead generation and use big data, targeted events and direct mail campaigns to increase qualified prospects and reduce resident acquisition costs.
