Senior Living SMART’s content panel comprising of Andréa Catizone, Jim Podewitz, Crystal Bray, and Kerri-Anne Pendergast sit down to talk all things content. What is content? Why is it essential in your marketing strategy? Should you be using AI to help?
The team discusses why social media needs to be incorporated into your content plan and the purpose of video. Finally, they talk about SEO and keyword best practices.