Learn how senior living communities are using video to educate, communicate, adapt, and effectively engage residents, families, staff, and prospects.

  1. The difference between video messaging and online platforms such as Zoom, Skype, and Facetime
  2. How senior living communities are using conversational video messaging to stand out and capture attention despite COVID-19 challenges
  3. The role video plays in building stronger relationships and establishing trust with potential and existing families, referral sources, and more.
  4. Different ways video will help families stay closely connected with their residents while social distancing
  5. How video is being used to educate families and train staff members
  6. Three ways video highlights culture, lifestyle, staff, and families; things that differentiate, but go unseen by the general public