Top 5 DIY Marketing Tips for 2019
Join your fellow senior living sales and marketing professionals for this 45- minute webinar where you’ll learn helpful tips to get your promo plans in place for 2019.
Author Archive for: andrea
Entries by Andrea Catizone
The Five Most Important Resident Marketing Trends
How do you get user buy in and engagement in embracing a new senior living CRM? How do you create a culture of inclusion, in the selection and implementation process? And most importantly, how do you engage users during training and leverage the tools after implementation?
What Happened? How to Improve the Customer’s Experience Webinar
Marketing, sales and operations have a blind spot into the offline customer journey once a call lands with the sales channel.
Join our discussion around ways to deliver a consistent, branded customer experience to improve revenue performance.
Get the Most from Your Paid Advertising Budget: Consider Call Analytics
Check out this awesome senior living sales and marketing strategy: discover how call analytics can help you get the most out of your senior living advertising budget.
What Baseball Can Teach Us About Leadership
Hoping to develop your leadership skills? Here’s a good way to look at it—it’s a lot like playing baseball.
Get Your Senior Living Sales and Marketing Team Rowing in the Same Direction
Becoming a strong leader in your senior living community is not unlike the coxswain’s job in rowing. It’s all about tempo, communication, and course correction.
Understanding Sales and Marketing Transparency in Senior Living
Senior living has a unique problem when it comes to online digital marketing. Third parties are ranking organically on your community’s “keywords.” This tactic helps them funnel high-intent visitors into their marketing funnels rather than yours. But there is something you can do. We will walk you through the problem and introduce ways in which you can take back control of your brand online, leading to more organic lead volume, lower third-party marketing costs, and a better consumer brand discovery for your communities.
Using Data to Uncover New Possibilities in Senior Living Webinar
Senior living has a unique problem when it comes to online digital marketing. Third parties are ranking organically on your community’s “keywords.” This tactic helps them funnel high-intent visitors into their marketing funnels rather than yours. But there is something you can do. We will walk you through the problem and introduce ways in which you can take back control of your brand online, leading to more organic lead volume, lower third-party marketing costs, and a better consumer brand discovery for your communities.
Senior Living Sales: Mapping The Customer Journey After They Say Yes
Looking for a customer journey map template? You’ve come to the right place. We provide that + other helpful tips.
[WEBINAR] Senior Living Websites: Attract, Engage & Nurture Prospects
Lead nurturing is the purposeful process of engaging a defined target group by providing relevant information at each stage of the buyer’s journey. You want to actively move the prospects you’ve created through your marketing and lead generation efforts, to the point where they become leads. We will discuss some tactics on how to nurture leads including targeted content, multi-channel nurturing, multiple touches, timely follow-ups, and personalization.
