Description
Before we reveal the secret to why these prospects moved into a particular community, we must first provide a little background history. About a year ago, Primo Solutions rolled out the Digital Comment Cards (DCC) service. Although there is a multitude of DCC types, this article focuses on the New Tour DCC. The function of the New Tour DCC is to collect real-time feedback on the customer experience upon completing a tour. Here is how we approached this study…
