Inbound Marketing: Your Secret Weapon in Winning the Recruitment Game

https://youtu.be/efFM1b0KHws

With Inbound Marketing, your goal is to attract new prospects to your company, engage with them, and create opportunities to see if there is a match between your company and the individual. It’s an opportunity to establish a dialogue with passive and active job seekers, create a unique candidate experience, and build relationships with top talent.

Here’s what you’ll learn: 

  • Understand the difference between Outbound and Inbound Marketing
  • Learn how to utilize Inbound Marketing in your recruitment strategy
  • Discover the 5 steps in setting up a successful Inbound Marketing campaign
  • Learn best practices from companies outside the senior living industry
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