Content, Conversions and Lead Generation

Content. It’s why they visit and why they convert 
(or don’t).

About The Webinar

Content is part of every step in your funnel. So how's it working on your site? How can you measure the impact of your content? 

How can you create content that converts visitors into leads?

Let's analyze the birth of a lead, deconstructing each page in the process and each stage in the funnel. 

Together, we’ll discover:  

Which topics attract visitors and deepen engagement.
How to create content for every stage of the funnel.

What elements on pages and posts ultimately drive leads.




About our guest -   Andy Crestodina

Co-Founder / Chief Marketing Officer of Orbit Media Studios, Inc. an award-winning 38-person web design company in Chicago. 

Over the past 18 years, Andy has given digital marketing advice to 1000+ businesses. He speaks at big marketing conferences, writes for big marketing blogs and he hosts a little marketing podcast, Content Matters.

He's written hundreds of articles on content marketing, search engine optimization, social media and Analytics. 

  • Top 10 Online Marketing Experts to Watch, Forbes
  • Top 50 Marketing Influencer, Entrepreneur Magazine
  • Top 100 Digital Marketers, Brand 24
  • Top 10 Social Media Influencers to Watch, Social Media Explorer
  • Top 50 Content Marketing Influencers to Follow, Outbrain

He is also the author of Content Chemistry: The Illustrated Handbook for Content Marketing.

Register for the Webinar
Date: Thursday, September 6th 2018
Time: 1:30PM ET 
Duration: 1 Hour
Even if you can’t make it, sign up anyway!
We’ll send you the recording.


This session covers how content affects the conversion funnel, from high-ranking blog post to the thank you page after the thank you page. 

Recommended for content marketers with a minimum of two years of blogging experience.

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