Webinars


Use Your Website to Attract, Engage, and Nurture Prospects and Visitors Webinar

Use Your Website to Attract, Engage, and Nurture Prospects and Visitors Webinar

Lead nurturing is the purposeful process of engaging a defined target group by providing relevant information at each stage of the buyer’s journey. You want to actively move the prospects you’ve created through your marketing and lead generation efforts, to the point where they become leads. We will discuss some tactics on how to nurture leads including targeted content, multi-channel nurturing, multiple touches, timely follow-ups, and personalization.


Mystery Shopping as a Coaching Tool

Mystery Shopping as a Coaching Tool

This free 30-minute webinar will be especially valuable to executives of senior living communities that still rely on manual, paper-based processes or are experiencing challenges related to software systems that do not work together seamlessly.


R-E-S-P-E-C-T: Engage Your Team 1-2-3!

R-E-S-P-E-C-T: Engage Your Team 1-2-3!

Engaged employees are highly motivated to help their workplace succeed. Having engaged employees in your senior living community means lower turnover, less absenteeism, more productivity, and a happier, more cohesive team. This free 30-minute webinar will show you how to get there using Dr. Jack Wiley’s RESPECT model for engaging employees in the workplace, with specific examples from the senior living industry.



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