Marketing Resources


Use Your Website to Attract, Engage, and Nurture Prospects and Visitors Webinar

Use Your Website to Attract, Engage, and Nurture Prospects and Visitors Webinar

Lead nurturing is the purposeful process of engaging a defined target group by providing relevant information at each stage of the buyer’s journey. You want to actively move the prospects you’ve created through your marketing and lead generation efforts, to the point where they become leads. We will discuss some tactics on how to nurture leads including targeted content, multi-channel nurturing, multiple touches, timely follow-ups, and personalization.



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